Alana Fletcher Interiors was founded by Alana Fletcher herself, bringing over 10 years of experience in the design industry. The firm in Toronto, Canada is equipped with a team of professionals who specialize in luxury commercial and residential spaces. We interviewed Fletcher to learn how she began her journey and discover her taste in remodeling spaces.
How did you start in the design industry?
My background is in fashion and print production. I initially produced magazine and catalog spreads for various designers and publications, focusing on interiors. It was only when I had my second baby that I shifted over to interiors (almost 13 years ago!). Being immersed in these facets of bringing ads to life was the stepping stone I needed to direct me to the path of where I am today—from overseeing the design and build of the sets, propping, and budgeting. Today, my firm provides design services for large scale residences, offices, and retail spaces.
What is your design aesthetic?
My design aesthetic favors clean lines and modern spaces that are liveable and warm. Our interiors are timeless, solution-based designs.